If you’re an SEO agency, backlinks are one of the most important factors in your clients’ search rankings. However, finding new link opportunities can be time-consuming and tedious.
Fortunately, there are tools that can help you find quality links faster. Here are some of the best ones on the market:
Semrush
Link building is a vital component of SEO, but it can be challenging for many bloggers and digital marketers to keep up with. The process can involve keyword research, competitor analysis, site audits, and traffic analytics. It can also require a significant amount of time and resources.
Semrush can help you build a strong link profile by helping you analyze your competitors’ backlinks and their referring domains. You can then use this information to develop effective strategies for outreach and content marketing. This tool can help you improve your website’s visibility by identifying the most important keywords that determine its visibility on Google.
The Domain Overview feature provides a range of overview metrics for any domain. Its backlink graph can help you evaluate the strength of a domain’s overall off-page SEO, and it can also show you how you rank relative to your competitors. You can also see which backlinks are most niche-relevant and identify potential opportunities.
Ahrefs
Ahrefs is an all-in-one SEO tool that offers a wealth of data, including backlinks, referring domains, organic traffic, and more. It also includes the ability to disavow links and domains, which can help improve search engine rankings. It is not the cheapest tool on the market, but it offers a wealth of data and functionality that can support your link building efforts.
One of the most useful features is Parent Topics, which shows the broad topics that keywords belong to. This is helpful for determining the types of content you should create to rank for those keywords. It also provides a more accurate estimate of the keyword’s traffic potential than a simple search volume metric.
Another great feature is the Link Intersect marketing tool, which allows you to find new opportunities for link building. This is done by comparing your site with other sites that have similar link profiles. This information can help you find link opportunities that are easy to build and may not be available elsewhere.
Ontolo
Ontolo is a tool that helps you automate your daily link building and provides competitive link analysis. The platform allows you to find valuable links, identify links that are relevant to your niche, and create a searchable database of prospects. It also offers full-text searching, contact info, metric searches, exporting, and notifications.
Ontoplo can help you find superior link prospects in a fraction of the time it takes to use other tools. It can filter and sort prospects by their PageRank, mozTrust, and mozRank. It can also identify out links and keyword density. This can save you a lot of time, and make your prospecting process more efficient.
It can parse the data of millions of web pages in minutes and store it in a way that is instantly searchable for specific marketing opportunities. It can also filter out navigation, comments, article content, and more to provide you with a highly refined list of prospects.
Linkody
Linkody is an automated backlink tracking and monitoring tool that notifies you when links are added or removed. It also identifies toxic links and lets you disavow them. This helps you keep your site safe from penalties by reducing your spam score. It also helps you identify new opportunities for growth by providing a complete picture of your domain’s backlink profile. Discover more at LinkDR.
This tool is great for agencies who need to track their links and those of their clients. It provides a variety of metrics including TF/CF, social shares, Alexa rank, and more. You can also add tags to specific links to group them together.
It doesn’t have client management features like BacklinkManager, but you can add clients by adding their domains to the Linkody links page. However, this feature is limited by the number of domains per plan. This is a problem for larger agencies with a large number of domains. You can try the free trial of this software to see if it works for you.